800 attendees — CEOs, product owners, marketers, analysts, designers, evangelists, etc.
Topics: mobile growth, experiments, research, mobile marketing, big data, AR, IoT, UX
Vice President, Mobile Services Europe Huawei Consumer Business GroupHuawei
Chief Mobility Evangelist & Head of PartnershipsWunder Mobility
Mobile Product ManagerThe Coca-Cola Company
Head of Marketing, Co-founderFree2Move, Mobile Marketing Italia
Chief Product OfficerVkontakte
Head of Digital Interfaces DepartmentTele2
Head of ProductTribuna.com
Business Development Managere-Legion
Disclaimer: time and order of presentations are subject to change.
From the report we will learn how to survive a global redesign of the application - changing a black theme to a white one (and vice versa) and not lose the love of the customers. How to invent killer features and add them to your product before competitors.
We'll talk about a topic that concerns many owners of mobile products - entering different markets. How to make your product large-scale, quickly adapt it for different types of users without complicating the development process and keep up with competitors.
A report on how to work with communities and use the capabilities of social networks to increase the audience of a mobile application. Learn how technology and the community help building a global product. The report will be useful for products, marketers, analysts and those who want to know and understand their users.
Learn firsthand about the ecosystem of Huawei: Dr. Jaime will talk about how the system works and what opportunities it provides to attract users. A report that should not be missed - after all, the brave guys from Huawei were not afraid to challenge iOS and Android. We are waiting for questions from the audience from developers, testers, analysts and product managers.
There are two main marketing assets: brand equity and customer lifetime value. We learn from the report how we can win the hearts of users in order to increase CLV, earn money and provide high-quality user experience.
Lorenzo will share his approach and organizational strategy that you can use to promote your mobile application. Hypotheses, experiments and an individual perspective - confirmed by numbers, which can help analysts, product managers and product owners in their own work.
Mobile product experts will share their entertaining stories, cases, failed experience in a discussion format.
We will talk about working with users and the business, we will analyze the launch of killer features using examples of different products and discuss why it is not always necessary to run after trends.
Learn how to use visual metaphors to make a cool product that users love. UX, UI and a bit of neurobiology from an expert from Google and a TED speaker. This report will be useful to everyone who in any way takes part in the formation of a mobile product.
This year the MBLT brings together 800 top mobile experts. Share your goals with us and we will suggest you the options to reach out to our audience.
Let’s think over the creative ways to promote your product, hunt talents, collect contacts, support your HR brand, and promote expertises. We have already held dozens of events for digital experts and know all the do's and don'ts for sponsorship activities.Contact us